Center for Political Awareness

“Tradwives” Offer an Alluring Vision of Right-Wing Christianity — Online Warriors are Fighting Back

The #FundieSnark movement battles to "deconstruct" those picture-perfect images of Christian social media. (Click image for article.)

Image: Unveiling the reality of the Tradwife movement (Photo illustration by Salon/Getty Images)

 

As social media stunts go, it’s hard to top this one: Give birth to your eighth child at age 33. Then, just two weeks later, compete in a beauty pageant, complete with a swimsuit competition. Hannah Neeleman, a “momfluencer” who has nearly 9 million followers for her Instagram account “Ballerina Farm,” did just that in January, strutting in the Mrs. World pageant after winning the Mrs. America pageant last year. “I don’t think there’s any shame in showing I just had a baby,” Neeleman told the New York Times. “Like, I’m not going to have a perfectly flat stomach.”

Her videos and photos of the event suggest that whatever tummy imperfections she was confessing to were not visible to the naked eye. 

This combination of faux humility and orchestrated perfection is intoxicating to some, infuriating to others and confusing to many. But what’s indisputable is that it’s hard to look away. It’s how this Utah resident built an online following of millions for a social media account that purports to portray the humble life of a former ballerina turned farm wife. (It’s fair to note that her family’s financial security has other sources: Her father-in-law founded JetBlue.)

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